How To Make Your Franchise Website Legally Compliant
The franchise is like an open market place with lots of regulation where franchisors can invest their hard-earned money. However, the franchisor must be mindful while maintaining the legal compliance of the franchise website. It can affect different regulations like FDD, ADA, and Registration State Requirements.
As a franchisor, if you
think that you don’t need the help of the Franchise Attorney while developing
the website, then you are wrong. The website that represents your business must
comply with each of the regulation of the franchise law.
- FDD Disclaimers:
The content of the website should be an informational purpose and not for
soliciting offers. It should be written in such a manner that the visitors
will be aware of the fact. The decision of buying the franchise should
only be taken after the information provided in FDD, not on the website.
You must have assured that the content of the website should not construe
the offer for purchasing the franchise. Every page must have a required
disclaimer to avoid any confusion. The website may contain general
information regarding the financial performance of the company. You must
consult with the Franchise Attorney to check all the criteria.
- ADA Compliance:
There is much confusion regarding the concern of whether the website is
subject to ADA requirements. Generally, the court will decide the usage of
the website as the ‘place for public accommodation’ just the way the ADA
standard will apply. As the awareness of ADA and the requirement will
grow, it is better for the franchisor to assure that the website in
compliance with ADA.
It can be seen that the
website can be challenging for a person with disabilities. The website must
ensure that users with disabilities will not face any challenges while
accessing the website. The information must be perceivable to all the users;
equally.
- Registration
States: In many states, it is mandatory for the franchisor to register the
FDDS with the state before they offer the franchise for sale. The
franchisor can provide all the information regarding their registration of
the state where they are selling the franchises on the website. Along with
that, they can also have the information about the states for which they
have not registered to sell the franchise.
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